SHEVET BREWING & DISTILLING CO
Shevet is a new Israeli brewery and distillery with a young, social and urban group of customers. They came to us looking for a comprehensive identity that proudly showed their differences, individuality, and colourful range of beers and spirits.
We created a design system that allows individuality to shine through every product as a tribe of characters. From how interior and exterior environments should look like, to illustration style, digital expression, communications and brand world collateral like mats, totes, caps, glasses and pumps, our design frees up expression to be truly extraordinary.
“Working with Butterfly Cannon over the past few years to develop our brand identity, packaging designs and the Shevet world has been a thoroughly creative and highly collaborative process, they are truly part of our Shevet tribe of colourful characters! The strong visual identity, story-telling and tribal community that Butterfly Cannon have built into our brand from the start (as well as our great taste and quality!) gives added value to our customers, and a higher return on our investment.”
Neil Wasserman Co-Founder of Shevet Brewing & Distilling Co
BRONZE, PENTAWARDS 2020
SILVER, INTERNATIONAL BEER CHALLENGE 2022
