Papil is a premium WELLNESS APERITIF – completely alcohol-free and created from an uplifting blend of NATURAL ADAPTOGENS & NOOTROPICS to enhance your positive mood at the start of the evening. The name Papil comes from papillon, French for butterfly. It has been said that something as small as the flutter of a butterfly’s wing can cause a typhoon halfway around the world.
Our flutter of a butterfly’s wing is to ensure only positivity affects the world. The elegantly REUSEABLE BOTTLE is made from 100% RECYCLED wild glass and WASTE by-products. Papil was created as part of Make A Mark, an exclusive design innovation project developed by global industry leaders: Estal, Avery Dennison and Leonard Kurz.
Brand creation
Innovation
Brand strategy
Naming
Brand identity
Packaging
Structural design
Key visuals
Motion
Sustainability
“Positivity is at the heart of Papil – not minimal, not zero but positive impact. Turning the bad into the good. The wrong habits into the right actions. And the wasteful into the usable and beautiful. We hope it will be an inspiration to brands to reassess what’s possible. That when you design consciously you can create a product and brand that reaches all expectations; luxury, sensorial and positively sustainable.”
Jon Davies
Co-founder BUTTERFLY CANNON
